If you have ever been responsible for managing the direction of a technology platform like Salesforce, you know how difficult it can be to identify the organizational priorities and how they align with your user’s needs. There is also a chance that you have lay awake some nights, questioning whether you are creating sustainable solutions, or merely solving today’s problem by creating technical debt for you to handle in the future. 

If you were quick to read new posts/happenings with Salesforce last week, there was a short-lived flurry of activity surrounding Salesforce Optimizer. If you are unfamiliar with Optimizer, allow me to catch you up - Optimizer provides Salesforce System Administrators with valuable insights and information on where they should focus their time and effort to ensure their org was staying compliant and adhering to overall security best practices.